Welcome to the (Recently-rebranded) Neighborhood
- Posted by: Alissa Walker
- on October 30, 2009 at 4:05 pm
I just spent a week in New York spitting out the portmanteau poetry of urban branding. SoHo! NoHo! TriBeCa! NoLiTa!—all innocuous neighborhood names picked to boost property values and spur development. Of course, some names don’t stick as well. The neighborhood north of Madison Square Park is aching to be known as NoMad (or sometimes, the ill-fated NoMaS). The area everyone still calls Hell’s Kitchen was supposedly deemed the less-fire-and-brimstone Clinton (where, as it abuts Chelsea,…
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Hi Hilde, You can definitely submit something that you already designed. You can make your submission by sending an email to projects[at]goodinc[dot]com, all details above in the Requirements section. Thanks!