Don’t Skimp on Evaluation, Even When Budgets Shrink
- Posted by: Rose Casey-Challies
- on November 2, 2009 at 2:37 pm
This post is a response to “How Might We Emphasize Cost Effective Evaluation Tools?” Read more of the conversation here.
We face a time when efficiency, cost cutting, and preparation for the tough times ahead dominate our conversations. Many funding organizations are looking at reduced income due to diminishing returns on their investments, which can mean fewer grants and a much closer eye on what is invested in to begin with.
For some of the organizations I have…
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Too many times people’s agendas get in the way of measurement. So often the social difference can be simple to identify – people healthy, people out of poverty, people away from harm, people in employment – the difficulty is the activities that make that difference – what will trigger change? This is made more difficult when the context/environment can change rapidly without notice. This means flexibility to try different approaches and to learn is vital. I agree that it needs to be a redefining of measurement – so that measurement is seen as an integral part of the delivery process – where learning what is working and what is not is considered to be a success in itself, and recognising that quick adjustments (as well as longer term adjustments) to an activity that is not working is also a success. We have to not just look for the feel good story but also the story of what can be been done better/differently.In practice this means deliverers and beneficiaries are the innovators, supported by others that can use their knowledge to help the innovative process and record it. In practice this also means funders of projects need to encourage a depth of inquiry as an integral part of delivery – a key cost to the project; and a recognition that the impact of the activities might not be what was hoped for and that can be ok. It also means project deliverers prioritise immediate, short term and long term learning with the people they are supporting – stopping the ‘doing’ to ask what is happening and what could be tried to be more effective – which can be challenging when the day-to-day busi-ness takes over.