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Charge It: Gift Cards Promise to be the Hottest Present this Year

Neilson Spencer

Gift cards are the choice present of the season, making gift-giving a convenient and flexible experience for givers and receivers alike. The 2012 holiday consumer spending survey by the National Retail Federation predicts that shoppers will spend more on gift cards this year than ever before. We take a look at just how popular gift cards are and examine why it's time for smaller retailers to provide gift cards as an option to their customers.

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