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    Aliza Hudson raytam Lisa Be Jan Vajda Chesney Hearst Alessandra Rizzotti Liz Wasserman

Don't Get Greenwashed

Liz Wasserman

From electric cars to reusable shopping bags, it's undeniable that "going green" is one of the fastest growing trends out there today. Unfortunately, many companies have also noticed that it's much cheaper to CLAIM to have environmental standards than it is to actually live by them. When a company misleads its customers about the environmental impact of its products or practices, it's called greenwashing.

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