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  • Reid McDowell
  • GOOD HQ
  • Alessandra Rizzotti

Giving Back Through A Competitive Motive

Brooke Feldman

Brackets for Good took the format of the N.C.A.A. basketball tournament we know as March Madness and structured a competition in the city of Indianapolis. The founders Matt McIntyre and Matt Duncan created a competitive way to attract new donors. "It is a different way for a nonprofit to ask for dollars, and it's a different way of a donor to give and have their dollars amplified through the tournament."

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  • Reid McDowell

    The Brackets For Good tournament wrapped up a few minutes ago. Tons of awareness for some really awesome charities and over 1/3rd of a million dollars raised for central-indiana nonprofits.

    • Alessandra Rizzotti

      Awesome! Would love to see you share about it on good.is with a linkshare to a blog post or something!

      • Reid McDowell

        Thanks, Alessandra! Yeah, we'll be sure to share a recap with the Good.is community soon.

  • Reid McDowell

    Brooke, Thanks for the support! As of this second $31,950 has been raised for Indianapolis nonprofits and we're only a few days in. Round 1 ends Friday March 7th at 8pm EST and it's gonna get wild. More importantly, thousands of people are becoming aware of the causes that make our world and community a better place.... It's Good.

    • Brooke Feldman

      Reid, nice to meet you! This sounds incredible! I use to live in Bloomington. Moved East in June. Keep me in the loop with things. I would love to bring this to other nonprofits.

      • Reid McDowell

        Ah, a fellow Hoosier at heart. It's nice to meet you as well. Yeah, I'll keep you in the loop.