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Rap Genius's Removal from Google is a Lesson for Web Startups to Grow Naturally

Rodrigo Mejia

Rap Genius was founded in 2009 as an online library for hip-hop heads to gather and break down lyrics to their bones, line-by-line. Started by three Yale students, the website attracted more than 1 million unique visitors daily, until Google manually removed the site from its search results (go ahead, search "Rap Genius"). Penalized for breaking Google's webmaster guidelines, their daily site traffic has plummeted to 200k in a week's time, a lesson for all web startups to read the fine print.

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