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  • Neilson Spencer

The 2nd Generation of Social

Neilson Spencer

A study by The Incyte Group identifies four unique market segments that are most likely to look to customer communities when making purchasing decisions. From high-earning your professional women to tech-savvy men who share the latest gadget information with online community members, find out how to identify these groups and leverage your social media strategy to connect with each in a meaningful and valuable way.

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