ScottKeeter10 months ago
Hi everybody, I'm Scott Keeter from the Pew Research Center and I was part of the team that designed the Millennial quiz. I see that there are questions about how we chose the items that make up the quiz. The short answer is that we conducted a big national survey that consisted of more than 60 questions designed to help us identify the distinctive characteristics and attitudes of the Millennial Generation. We identified the 14 best questions using a statistical analysis (and some judgment) to make up the web quiz. Here's a link to a more detailed explanation:
And note that within that explainer, there is a link to an even wonkier page about the statistics behind the quiz.