In our frenzied, crowded media maelstrom, it is harder than ever for corporations to get, and keep, the attention of potential customers.
The Office of CC helps us make sense of the money spent on advertising.
Blog : Borborygmi
Whole Foods CEO John Mackey has put his foot in his mouth—this time about health care—but does a ...
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Blog : GOOD Blog
Wieden+Kennedy, who we worked with for the first issue of GOOD, have a Christmas light display up on Regent Street ...
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Blog : GOOD Blog
President Obama signed an executive order this morning lifting the restrictions on federally financed embryonic stem cell research. ...
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Magazine : Transparency
GOOD and Catalogtree look at the sizes and weights of some coveted trophies from the worlds of sports, entertainment, and ...
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Blog : GOOD Blog
UPDATE (10/1/09): The contest is closed to new entries. Scroll down and feast your eyes on some of ...
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DISCUSSION: 1 Comment
These industries have an enormous impact on our daily lives, yet are devoting only 2 – 12% of their revenue to advertising. You can also have an enormous impact on the daily lives of others; to what cause do you devote 2 – 12% of your revenue?