Sign of the Times: JetBlue Will Refund Your Ticket If You Get Canned

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Siobhan O'Connor
Author of No More Dirty Looks.

February 19, 2009 • 12:12 pm PST
+ responses

If you've bought a ticket on JetBlue, and you lose your job any day after Tuesday, February 17th, JetBlue will actually refund you the cost of your ticket. Of course, there are a few catches and provisos: No, you can't fly free, you simply get your money back; and you have to get a letter notarized, which is archaic and a bit of a pain. But overall this seems like a nice gesture of goodwill in an industry that itself has seen better days.

So how long till people call this a cynical marketing ploy to boost their reputation and ticket sales?

Posted in: Business,; GOOD Blog

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