Business

  • May 10, 20068:10 am PDT
  • + responses
Worldchanging has an interesting post arguing that the high cost of sustainable living (and boy, is it high), is not a permanent situation, but a function of the recent creation of the market for sustainable goods. As the market grows and the companies expand, prices will inevitably lower. This would be really exciting, but boatloads of people shop at Whole Foods every day, and you still drop $9 for an avocado. We'll see how this argument plays out.
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