This is Jeff

Name: Jeff Hong

Age: 29

Location: Palos Verdes, California

Hometown: Los Angeles, California (Korea Town)

Occupation: Jewelry designer; co-owner and manager of a jewelry store in South Central, Los Angeles called Iceefresh

In The Rough

I use my knowledge of what I like to do and try to combine it with jewelry. I've never bought a piece of jewelry in my life. What I think about is how I can make it. I thought it was fresh cool to sell something I had designed.

Iceefresh

I couldn't do this by myself. You need a family. You need a real good team. You need a lot of trust. They have to trust me and my designs. I have to trust them when they make it.

And Those Are His Things

 

1. Highway 10 necklace ($65,000): "I hold onto it for a friend. He doesn't like to keep it at his house for safety purposes. Basically I'm his banker."

 

2. Pencils:

 

3. Movies:

 

4. Baby Shoes:

 

5. Jeweled skateboard:

 

6. Grills:

 

7. Par grinder jewelry tool:

 

8. Keys to his Porsche 997: