Book release- Really Good Logos Explained

Editor Nancy Heinonen invited four established designers to co-author a book based on a new and unique premise. Published by Rockport, Really Good Logos Explained answers the many questions usually associated with a conventional logo book where the logic, strategy and success of the identities isn't explored or explained. Answers are provided to such questions - what makes that logo successful, why wasn't that design selected, what do they see that I don't see? Designers Margo Chase, Rian Hughes, Alex White and myself, Ron Miriello to provide written critiqued and comment on almost 800 logos in various categories. Really Good Logos Explained arrives in stores in summer 2008. You can pre-order from Amazon if you gotta have it first.http://www.amazon.com/Really-Good-Logos-Explained-Professionals/dp/1592534279