Campaign Animation to Reduce the Consumption of Soda

An extra sugary drink each day increases a child's risk of obesity by 60%. This is just one of many facts thrown throughout this short. While the animation is on a cute-sy side of design, the narrative is super well-played and the results are rather gloomy. Both honest, graphic, and factual, 'The Real Bears' is part of a campaign to reduce the consumption of soda and other sugary drinks. Watch during your lunch break.