Every 26 seconds, a student drops out of high school in America

Our big idea to help drop the high school drop out rate and bring awareness to this issue is Merit. Merit (http://MeritGoodness.com) creates fashionable products that help disadvantaged youth get to college by donating 20% of everything - not just our profits, but our entire revenue line - to fund college scholarships. Help us make Merit a reality by contributing to our crowdfunding campaign at http://indiegogo.com/merit