Crop?image_url=http%3a%2f%2fs3.amazonaws.com%2fproduction.calumet.good.is%2fphotos%2f181685%2foriginal%2fsprinklebit-investing-infographic-e1356610454175

How One Company is Revolutionizing Investing for Average Janes and Joes

SprinkleBit is based on a simple idea: Make the markets easier to understand and more accessible for retail investors. Studies show relatively low stock market participation [among retail investors] due to: lack of information, transaction costs and limited access [to early opportunities, market information, etc.]. 2 in 5 Americans would give themselves a C, D, or F for their understanding of finance. SprinkleBit wants to create a shift in financial literacy to change this.