Trade in Your Old Clothes to H&M and They'll Recycle Them into New Garments (Plus, Receive In-Store Discounts)

To combat the high turnover, H&M is launching a new win-win recycling program: Bring in your used clothes to an H&M shop, and receive a discount on a future purchase. In return, H&M's partner company, I:Collect, will reprocess those textiles and create new garments with them.