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Why the Sharing Economy is Important for Disaster Response

A unique and detailed survey funded by the Rockefeller Foundation confirms the important role that social and community bonds play vis-à-vis...

[youtube]http://www.youtube.com/watch?v=LJgRwdIGyRs

A unique and detailed survey funded by the Rockefeller Foundation confirms the important role that social and community bonds play vis-à-vis disaster resilience. The new study, which focuses on resilience and social capital in the wake of Hurricane Sandy, reveals how disaster-affected communities self-organized, “with reports of many people sharing access to power, food and water, and providing shelter.” This mutual aid was primarily coordinated face-to-face. This may not always be possible, however. So the “Share Economy” can also play an important role in coordinating self-help during disasters.
In a share economy, “asset owners use digital clearinghouses to capitalize the unused capacity of things they already have, and consumers rent from their peers rather than rent or buy from a company” (1). During disasters, these asset owners can use the same digital clearinghouses to offer what they have at no cost. For example, more than 1,400 kindhearted New Yorkers offered free housing to people heavily affected by the hurricane. They did this using AirBnB, as shown in the short video above. Meanwhile, on the West Coast, the City of San Francisco has just launched a partnership with BayShare, a sharing economy advocacy group in the Bay Area. The partnership’s goal is to “harness the power of sharing to ensure the best response to future disasters in San Francisco” (2).


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While share economy platforms like AirBnB are still relatively new, many believe that “the share economy is a real trend and not some small blip (3). So it may be worth taking an inventory of share platforms out there that are likely to be useful for disaster response. Here’s a short list:
  • AirBnB: A global travel rental platform with accommodations in 192 countries. This service has already been used for disaster response as described above.
  • Fon: Enables people to share some of their home Wi-Fi in exchange for getting free Wi-Fi from eight million people in Fon’s network. Access to information is always key during and after disasters. The map above displays a subset of all Fon users in that part of Europe.
  • LendingClub: A cheaper service than credit cards for borrowers. Also provides better interest rates than savings accounts for investors. Access to liquidity is often necessary after a disaster.
  • LiquidSpace: Provides high quality temporary workspaces and office rentals. These can be rented by the hour and by the day. Dedicated spaces are key for coordinating disaster response.
  • Lyft: An on-demand ride-sharing smartphone app for cheaper, safer rides. This service could be used to transport people and supplies following a disaster. Similar to Sidecar.
  • RelayRides: A car-sharing marketplace where participants can rent out their own cars. Like Lyft, RelayRides could be used to transport goods and people. Similar to Getaround. Also, ParkingPanda is the parking equivalent.
  • TaskRabbit: Get your deliveries and errands completed easily and quickly by trusted individuals in your neighborhood. This service could be used to run quick errands following disasters. Similar to Zaarly, a marketplace that helps you discover and hire local services.
  • Yerdle: An “eBay” for sharing items with your friends. This could be used to provide basic supplies to disaster-affected neighborhoods. Similar to SnapGood, which also allows for temporary sharing.
Feel free to add more examples via the comments section below if you know of other sharing economy platforms that could be helpful during disasters.
While these share tools don’t necessary reinforce bonding social capital, since face-to-face interactions are not required, they do stand to increase levels of bridging social capital. The former refers to social capital within existing social networks while the latter refers to “cooperative connections with people from different walks of life,” and is often considered "more valuable than ‘bonding social capital’ " (3). Bridging social capital is “closely related to thin trust, as opposed to the bonding social capital of thick trust” (4). Platforms that facilitate the sharing economy provide reassurance vis-à-vis the thin trust since they tend to vet participants. This extra reassurance can go a long way during disasters and may thus facilitate mutual-aid at a distance.
This post originally appeared on iRevolution.net and is republished with permission.\n

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