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Business
Selling to American Muslims, Saffron Foods Discovers the Future of Bicultural Marketing
When an entrepreneur wanted to attract American Muslims' $124 billion in spending power, he found the next big marketing strategy.
Lifestyle
Summer's Eve: The Douche Company That Won't Say "Douche"
Summer's Eve's new marketing blitz is obsessed with "vagina." But another dirty word is conspicuously absent from its campaign: "Douche."
Lifestyle
Don't Drink the Water: Organic H20 Is a Total Sham
You already know bottled water is a marketing ploy. Don't fall for the latest attempt to get you to buy what flows freely from the tap.
Lifestyle
Could Paying Cash Help You Eat Healthier Food?
New research suggests its easier to load up on Oreos when you pay with plastic.
Lifestyle
The Food Industry Tries to Redesign the Nutrition Label, Fails
The food industry tried to beat the FDA to the punch by redesigning the nutrition label first. Surprise: It might actually confuse consumers.
Lifestyle
Can Plain Cigarette Packages Stop Smokers from Lighting Up?
Yesterday, the U.S. Food and Drug Administration released new graphic warning labels that will soon grace every pack of smokes sold in the...
Lifestyle
Intermission: "Man as Industrial Palace"
An animated look inside the bowels, based on a 1926 lithograph by the German artist Fritz Kahn.
Lifestyle
How to Market Plastic Vaginas: Don’t Call Them Vaginas
Inside the marketing world of the Fleshlight.
Lifestyle
Selling Chips Inside an Insane Asylum
It's a personalized horror film, made specifically to sell you more chips.
Lifestyle
Are Cap’n Crunch, Ronald McDonald, Toucan Sam, and the Keebler Elves Headed the Way of Joe Camel?
The message from Washington: Make products healthier or stop advertising to kids.
Lifestyle
The FTC Cracks Down on Bogus Açaí Berry Ads
It’s gone from the beaches of Rio to the spam folder in less than a decade.
Lifestyle
Tackling Obesity with Neuroscience and Clever Design
Learn what David Kessler thinks we should do about our addiction to food and the country's burgeoning obesity problem.
Lifestyle
Food Studies: What's on the Label, and What Isn't?
Analyzing the nutritional information on a cereal box reveals a lot of misinformation, especially the daily recommended intake.
Lifestyle
March Madness: The Food Truck Edition
Bloomberg Businessweek reveals the best food truck in America, based on marketing and social media strategy. Check out the finalists from your region.
Education
Young Professionals Head to Spin Class to Support Afterschool Program
The nation's oldest after school program, LA's BEST, is giving folks a workout—and letting them make a difference in the lives of kids.
Lifestyle
The Dawn of Product Placement: Morgan Spurlock on What the United Kingdom Can Expect Next
Morgan Spurlock's new film, The Greatest Movie Ever Sold, is all about product placement. He tells us how it works and where it's headed next.
Lifestyle
To Make Healthy Cereal Taste Better, Just Add Penguins
Can the art on a cereal box make kids think food tastes better, or think that it's healthier?
Lifestyle
Feast Your Eyes: 16 Cents of Each Dollar You Spend on Food Goes to the Farm. What Happens to the Rest?
A new report from the USDA reveals the economic underpinnings of our food system.
