Discover and share stories

of adventure, connection, and change making.

3 people think this is good

  • Alessandra Rizzotti
  • daniL4218
  • Yasha Wallin

Bottle Bank Arcade Uses Fun to Change Behavior for the Better

Reboot Stories

Apparently in Sweden, people recycle glass less than plastic and cans because they don’t get any money in return. Volkswagen sought to change this attitude by making recycling glass fun to do. The results speak for themselves. See more at thefuntheory.com – a site dedicated to using fun to change people’s behavior for the better.

Continue to youtube.com

Inappropriate?

Discuss

  1. {{attachment.file.name}}

Ready to post! You’ve uploaded the maximum number of images.

Oops! Nice pic, but it’s just not our (file) type. Please try uploading a .jpg or .png image.

Well, this is embarrassing. Something went wrong when posting your comment. Care to try again?

That image is too large. Maximum size is 6MB.

Posting comment...