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The folks at the U.K.-based consulting firm Quietroom have created a delightfully ironic "brand book" for Santaclaus Global Enterprises. A brand book, in case you haven't heard the term, is a kind of reference document a corporation uses to make sure imagery and language is consistent across all of its communications. The idea of making one for Santa is, obviously, absurd.
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See the whole thing
here. It's brilliant.
