Laura Parker


Selling Virtual Reality to the Masses

At GDC 2015, a legendary game programmer makes the case for an emerging technology’s conventional future.

John Carmack receives a lifetime achievement award at GDC 2010. Photo by Official GDC via Flickr

In recent years, virtual reality has evolved from an overambitious 1990s pipe dream into a bona fide technological marvel. Leading the charge is Oculus Rift, a head-mounted virtual reality display in development by Oculus VR. The company initially raised $2.4 million through crowdfunding site Kickstarter, and, in 2014, was bought by Facebook for $400 million in cash and a further $1.6 billion in Facebook stock. To date, the company has only released a number of development kits, with a final consumer version of the product expected sometime this year.

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