The War on Photoshopping: UK Bans "Misleading" Makeup Ads

A government body in the UK has tossed two makeup ads after complaints that they were too exaggerated for public consumption.

Just one month after the American Medical Association officially came out against the practice of photoshopping actors and models in advertising, the British are waging their own battle against airbrushed ads.

After a complaint by female Member of Parliament Jo Swinson, who said two new ads, one for Maybelline and one for L'Oreal, were "not representative of the results the products could achieve," the federal Advertising Standards Authority deemed the ads too retouched to be allowed.

"There's a big picture here which is half of young women between 16 and 21 say they would consider cosmetic surgery and we've seen eating disorders more than double in the last 15 years," Swinson told the BBC. "There's a problem out there with body image and confidence. The way excessive retouching has become pervasive in our society is contributing to that problem."

Swinson tried to get Photoshopping banned from advertising completely in 2009, but she was unsuccessful. It's now up to the ASA to decide when companies "go too far in using airbrushing and other post-production techniques to alter the appearance of models," according to the organization's head, Guy Parker.

Both L'Oreal and Maybelline have admitted that their ads were retouched, but they argued that they weren't "misleading." Neither, however, could offer proof that their products would have the effect the ads said they would.

It's amazing that it's taken this long for governments to demand that corporations stop outright lying to consumers, but at least something's being done about it—in the UK, at least. Thus far, it seems as if the AMA's plea to stop photoshopping in America has fallen on deaf ears.

via Douglas Muth / Flickr

Sin City is doing something good for its less fortunate citizens as well as those who've broken the law this month. The city of Las Vegas, Nevada will drop any parking ticket fines for those who make a donation to a local food bank.

A parking ticket can cost up to $100 in Las Vegas but the whole thing can be forgiven by bringing in non-perishable food items of equal or greater value to the Parking Services Offices at 500 S. Main Street through December 16.

The program is designed to help the less fortunate during the holidays.

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For more than 20 years. Sen. Susan Collins (R-ME) has served the citizens of Maine in the U.S. Senate. For most of that time, she has enjoyed a hard-fought reputation as a moderate Republican who methodically builds bridges and consensus in an era of political polarization. To millions of political observers, she exemplified the best of post-partisan leadership, finding a "third way" through the static of ideological tribalism.

However, all of that has changed since the election of Donald Trump in 2016. Voters in Maine, particularly those who lean left, have run out of patience with Collins and her seeming refusal to stand up to Trump. That frustration peaked with the nomination of Brett Kavanaugh to the Supreme Court.

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via / Flickr and Dimitri Rodriguez / Flickr

Bernie Sanders' presidential campaign looks to be getting a huge big shot in the arm after it's faced some difficulties over the past few weeks.

Alexandria Ocasio-Cortez, a leading voice in the Democratic parties progressive, Democratic Socialist wing, is expected to endorse Sanders' campaign at the "Bernie's Back" rally in Queens, New York this Saturday.

Fellow member of "the Squad," Ilhan Omar, endorsed him on Wednesday.

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The U.K. is trying to reach its goal of net-zero emissions by 2050, but aviation may become the biggest source of greenhouse gas emissions in the U.K. by that same year. A new study commissioned by the Committee on Climate Change (CCC) and conducted at the Imperial College London says that in order for the U.K. to reach its target, aviation can only see a 25% increase, and they've got a very specific recommendation on how to fix it: Curb frequent flyer programs.

Currently, air travel accounts for 2% of global greenhouse gas emissions, however that number is projected to increase for several reasons. There's a growing demand for air travel, yet it's harder to decarbonize aviation. Electric cars are becoming more common. Electric planes, not so much. If things keep on going the way they are, flights in the U.K. should increase by 50%.

Nearly every airline in the world has a frequent flyer program. The programs offer perks, including free flights, if customers get a certain amount of points. According to the study, 70% of all flights from the U.K. are taken by 15% of the population, with many people taking additional (and arguably unnecessary) flights to "maintain their privileged traveler status."

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