GOOD

Daniel G Blackman

Articles

There Flows the Neighborhood: Follow the Booze to the Next Big Block

From our latest print issue, GOOD 025: The Next Big Thing

One cool evening this fall, I stopped for a quick drink in my neighborhood. The bar I happened into, Custom American Wine Bar, is about as New Brooklyn as it gets: sleek lines, warm wood, niche bourbons, and a crowd both tattooed and understatedly but expensively dressed. Custom is nice, but not unusual. There are plenty of similar spots in postindustrial Williamsburg. The neighborhood was famously hipsterfied more than a decade ago by hordes of 20-somethings who came for cheap housing, access to Manhattan, and an appealing nightlife that soon became practically the area’s claim to fame. The cake seemed baked.

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