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Gap Invests in the Women that Make Its Clothes: Improving Women's Lives and Benefitting Businesses

Today, the Stanford Graduate School of Business published a case study describing the Gap Inc. P.A.C.E. program.

Last week, the Stanford Graduate School of Business published a case study describing the Gap Inc. P.A.C.E. (Personal Advancement & Career Enhancement) program: the rationale behind the program's launch, successes to date, and future challenges. The P.A.C.E. program is an initiative that teaches life skills and provides technical training to women working in garment factories.

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Let’s Do More. A Call-to Action by Gap CMO Seth Farbman

Data shows that 24% of the 21 million Americans making minimum wage are working in retail, and 64% of those are women.

We Americans live in a culture that is work driven. We pour ourselves into our jobs, working long hours and sometimes several part-time jobs just to make ends meet. It is estimated that as many as 21 million Americans earn less than $10 an hour, half of those 21 million are between the ages of 21-34. We hear it everyday-- tough economic times have called for us to tighten of our belts and for companies to control costs. With the average American graduating from with college $27,000 in student loans, and facing an extremely competitive job market, many people entering the workforce choose jobs in retail.

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This is the third of a four-part series brought to you by Gap, exploring the Gap Inc. P.A.C.E. program and its impact on female garment workers.

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