A satanic rebranding of America’s next potential president.
Lincoln Chafee has never looked cooler.
Sure, Shephard Fairey’s 2008 Obama “Hope” logo was iconic—but was it metal? Recently Fast Co.Design decided that the 2016 race, already somewhat of a snoozer, lacked any real aesthetic oomph. In a stroke of brilliance, they commissioned venerated graphics designer Christophe Szpajdel to rebrand 11 presidential candidate’s logos, ranging from Hillary Clinton to Bernie Sanders, with black metal makeovers. According to Fast Co, “Szpadjel has spent the past 40 years distilling the complex socio-political platforms of over 7,000 black metal bands like Fistula, Arcturus, Old Man's Child, and Moonspell down to single, indelible wordmarks—albeit ones that usually contain a bloody Pentagram or an upside down cross somewhere in the design.” The results are hilarious (can you imagine Marco Rubio getting down to some Emperor?) and a fun spin on a race that already feels like it’s been going on for ages.