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In Conservative Cultures, Social Media Opens the Door to Condoms

Social media makes it easier for young people to access information about family planning, especially in traditional cultures.


Promoting condoms as a tool for family planning and HIV prevention in conservative, traditional societies like Mozambique and Indonesia should be a hard sell.

But social media and internet platforms have made it easier for young people around the world to access information, overcome cultural barriers, and engage in discussions that often sell condoms more as a lifestyle accoutrement than a prophylactic device. This was driven home to me one day when I sat down at a restaurant in Jakarta and was amazed to see a teenage girl sitting with her parents and wearing a DKT “Fiesta” condom foil strung on a necklace.

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