GOOD

Can Rewards Make Americans Live Greener Lives?

Recyclebank wants to reward people for "everyday green actions." But is it really green if the rewards just push members to buy more stuff?

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Every three months, GOOD releases our quarterly magazine, which examines a given theme through our unique lens. Recent editions have covered topics like the impending global water crisis, the future of transportation, and the amazing rebuilding of New Orleans. This quarter's issue is about energy, and we'll be rolling out a variety of stories all month. You can subscribe to GOOD here.

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Frog Design's David Merkoski on the Power of New Energy Products

New energy products are teaching consumers how to take control of their power.

Every three months, GOOD releases our quarterly magazine, which examines a given theme through our unique lens. Recent editions have covered topics like the impending global water crisis, the future of transportation, and the amazing rebuilding of New Orleans. This quarter's issue is about energy, and we'll be rolling out a variety of stories all month. You can subscribe to GOOD here.

This piece is by David Merkoski, the executive creative director at Frog Design.

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