The Crash Reel
is a documentary about snowboarder Kevin Pearce—the thrills of his intense rivalry with Shaun White that almost took him to Olympic gold, and the spills of his life-changing crash on December 2013 that left him with a severe Traumatic Brain Injury (TBI). The film isn't an advocacy type of issue film—it's a narrative type of documentary with twists and turns and emotion and drama (grab a box of tissues to watch when it premieres tonight on HBO). But during the making of the documentary, I learned so much that we launched a campaign called #LoveYourBrain to spotlight a range of initiatives designed to address needs around traumatic brain injury and safety in action sports. Here's what else I learned:
1. Even pro athletes don’t know what to do when they hit their head\n
We were shocked that even though extreme sports pro athletes routinely suffer major concussions, they don’t know what to do when they hit their head. The message about concussion awareness is getting through to school-based coached sports, but if there’s no coach around, do you know how to tell whether or not to go see a doctor? Joe, part of the team that worked on The Crash Reel, was able to save his friend’s life because he knew to take him to the hospital immediately. It’s also important to wait enough time to heal after an injury before returning to sports or to regular life. We were so inspired to help others learn more, we created this infographic.
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