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Taste of Tech: Tangled Webs of Health, Purity, and Processed Food

Walmart's Nutrition Charter is nothing new; industrial food has jumped on food system reforms before, with complicated results.

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The other day, my friend Jerri Chou from All Day Buffet asked an interesting question via Twitter: “I don't know why I don't know this, but who's totally reinventing the food industry?”

It’s an intriguing question, the answer to which entirely depends on what you mean by “reinvented.” The easiest way to address the issue is nutritionally. If you’re reading this, you likely own at least one Michael Pollan book. You know who Dan Barber is. You probably saw Super Size Me or Food Inc, and you've hopefully read Fast Food Nation. Heck, you might have considered starting a rooftop garden or a farm like Jerri did. All this is to say, many people are now clearly taking an interest in where their food comes from. Ten years ago, I didn’t know a single vegan. Now, I can’t leave the apartment without tripping over a gluten-free locavore.

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