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How Google's Updated Search Gives Small Businesses an Edge

Google updates its search engine with Hummingbird, which gives small businesses a leg-up in the search results fight focusing more on content.

Before it marked its 15th birthday last month, Google announced it was tweaking its search engine algorithm with a long-overdue update, dubbed Hummingbird.

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The Mutual: Giving Gets Perky

The Mutual is a environmentally minded “membership for good” that merges charitable giving with online rewards.

These days, the seemingly selfless act of “charitable giving” has been transformed: giving has also become receiving. Witness the trendy BOGO (buy one, give one) shoe and specs shops that seamlessly kill two birds with one stone, merging altruism and style in a single purchase. While giving for giving’s sake is great, these side benefits are powerful incentives. In fact, rewards might be just what people need to support environmental causes.

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The Eternal Shame of Your First Online Handle

Today, humans stake online claims to their real-life names before they can even form words or survive outside the womb. If only we all were so lucky.

"The other day I made a comment on someone's blog and I noticed I was the only one that put my online pseudonym into the name field," MetaFilter founder Matt Haughey once wrote of the changing nature of online self-identification. Haughey had found himself the lone alias in a field full of real-life, first-and-last-named commenters. "This is one of those moments when you notice you're becoming a dinosaur," he wrote.

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The Case for Revolutionizing How We Teach Web Design

A 20-year-old self-taught web developer from the U.K., who never went to college, recently delivered a keynote address that brought the house down.

Meet Anna Debenham, a 20-year-old self-taught web developer from the U.K., who never went to college. She recently delivered a keynote address at Mozilla's Drumbeat Festival on the Future of Learning, Freedom and the Web that inspired a standing ovation.

Her treatise, on the pathetic state of web education (both at the high school and college level) details how dated material is not only creating a disinterested generation of web designers and developers, but negatively impacting the future economic viability of whole countries.

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