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Ninety-Five Percent of "Green" Marketing Is Misleading

We all know marketers try to mislead us into thinking their products are "eco-friendly" or whatever. But now we can quantify the phenomenon.

We all know marketers try to mislead us into thinking their products are "eco-friendly" or whatever. But now we can quantify the phenomenon (it's huge):

More than 95% of consumer products marketed as "green," including all toys surveyed, make misleading or inaccurate claims, says a report today.

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