Brazilian team EC Vítoria is ditching its trademark red and black-striped uniform as part of a campaign to encourage fans to donate blood.
The Brazilian soccer team EC Vitória's red and black-striped jerseys are as integral to the team's identity as the Yankees' pinstripes. (The team's nickname is the "Rubro-negro," or "Red and Blacks," after all.) But this season, fans looking on from the bleachers may be a little confused to see white gaps where the red part of the equation used to lie. The change, however, has little to do with rebranding the team's image and everything to do with promoting a good cause.