Doing Good, Better: New Initiative Will Support Socially Focused Designers

A new project hopes to support designers in their quest to create social change in a way that doesn't threaten their practices.

From a story about Occupy Design's infographic kits to a challenge asking readers to redesign the report card, GOOD features designers using their talents to improve their communities almost every day. But the triumph of solving a social challenge often comes at great cost: Most of this work is done without pay and during overtime hours, which can strain a designer's business. "Designers say, 'I'll take my own time and my own resources and try and solve a problem alone,'" says Manuel Toscano, principal of the corporate identity firm Zago. "That's wrong."

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