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When he was 16, Aaron Malloy was arrested for robbery and sentenced to eight years in prison. After being released, he managed to get both an economics degree and an MBA—but he still had trouble finding a job because of his past. Eventually, we worked together to found Isidore Recycling, where he served as our first COO, and where his background was actually an asset.

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With the EcoATM, Your Old Phone No Longer Feels Worthless

Coming to a mall near you: this kiosk makes recycling electronics as easy as cashing a check.

For a few years now, we've been able to walk up to a vending machine, swipe our credit cards, and watch an iPod pop out of the slot. Why shouldn't there be a kiosk that reverses this relationship, and buys used electronics from us? Meet the EcoATM, a machine equipped with the cameras and artificial intelligence to quickly determine what kind of used cell phone you've got, and offer an estimate on how much it's worth.

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Recycle Old Cell Phones for Cash, Reduce Waste Recycle Old Cell Phones for Cash, Reduce Waste

That pile of old cell phones cluttering your closet is worth cash. Here's how to sell them and reduce your waste.

Things are easier said than done, or so the old adage goes, and we couldn't agree more. That's why we do The GOOD 30-Day Challenge (#30DaysofGOOD), a monthly attempt to live better. Our challenge for July? Waste less.

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287 Projects, and Counting

The votes are in and the September class of 32 Pepsi Refresh Project finalists is poised to bring their diverse, change-making ideas to life.


Building greenhouses, creating playgrounds, and saving a high-school band—the votes are in and the September class of 32 Pepsi Refresh Project finalists is poised to bring their diverse, change-making ideas to life. Here at GOOD we have a front-row seat for the Refresh Project—we've partnered with Pepsi to help turn every Refresh grant winner into a success (we're now helping 287 projects across the country). Four ideas from the planet category made the cut this month including La Jolla, CA-based social entrepreneurs Phone Zone. Their $50,000 e-waste elimination project finds new uses for old products and “delays their entry into waste streams.” Reflecting the priorities of the voting public, the education category continues to dominate. Eleven of the finalists this month are education projects--ranging from Rockwood Leadership Institute’s $50,000 project, providing leadership training for non-profits, to a 14-year-old Eagle Scout from Pawleys Island, South Carolina who’s a finalist to receive $5,000 to build a greenhouse, raised gardens and rain barrels for his local school. Congratulations to this month’s finalists. We can’t wait to see their impact!

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The bike path connecting Australia’s Alice Springs and Simpsons Gap requires sweat, sinew, and a whole lot of empty ink cartridges.

According to Treehugger, West MacDonnell National Park recently built a 17-kilometer (10.6-mile) bike path out of the recycled cartridges to connect the two destinations. By making reusing the materials, the park kept the price tag of the path and a new viewing platform down to just $130,000.

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