Today’s youth cherish “authenticity,” but is it a virtue? According to a report from Ernst & Young, more than 9 in 10 Gen Z respondents indicated that being authentic and true to yourself is extremely or very important. In fact, most of them claimed authenticity is more important than any other personal value.

This finding is not all that surprising: All of us live in an age where we’re bombarded by social media and artificial intelligence – when striving to be your authentic self becomes an increasingly difficult task.

Yet, even if it has somehow become a common goal, it is unclear how many of us can truly define the “authenticity” that we say we are pursuing. I think it’s also worth asking whether sincerity and authenticity are perennial human virtues or just obsessions of this technological age.

As a scholar in the history of political thought and American political development, I think two philosophers can help us understand this problem and how to deal with it: Jean-Jacques Rousseau and Martin Heidegger.

Sincerity: A counter to modernity

Rousseau, the 18th-century philosopher from Geneva, arrived in the wake of earlier Enlightenment philosophers, such as HobbesLocke and Montesquieu.

These thinkers laid many of the foundations for how people understand liberal democracy today, especially the emphasis on individual natural rights – to paraphrase Thomas Jefferson’s later formulation, all human beings are “endowed” with these rights at birth or by nature. In particular, Hobbes popularized the idea of generating a commonwealth in order to escape the uncertainty in a state of nature where self-preservation is fundamental. Locke also emphasized the right to property, while Montesquieu saw the importance of international commerce, among other aspects, including the separation of powers.

But Rousseau became famous for his criticisms of the individualistic civil society born out of their thought. In the modern commercial republic, the fixation turned to luxury rather than duty. “Ancient politicians spoke incessantly about morals and virtue,” he wrote; “those of our time talk only of business and money.”

A man with dark eyebrows poses while wearing a gray wig and brown-yellow coat.
A portrait of Rousseau by Maurice Quentin de La Tour. Musée Antoine-Lécuyer/Wikimedia Commons

For Rousseau, modern society was a conformist “herd” where everyone hides behind a “veil” of politeness. People wear masks to hide their selfishness, deceiving others in order to satisfy their own desires.

In this way, he argued, human beings are actually enslaved to each other: While each person pursues self-interest, success requires getting others to see some “profit” in helping each other. The rich need the “services” of the poor just as the poor need the “help” of the rich. Anyone who refuses to yield to this entire enterprise “will die in poverty and oblivion.”

Sincerity is the path to self-realization in Rousseau’s political philosophy, according to political science professor Arthur MelzerAs Melzer states, “We want, as fully as possible, to become what we are, to realize ourselves, to become as alive and actualized as possible, to really live.” For him, Rousseau considered sincerity to be what puts us on “the path” to true human excellence. It’s the “countercultural virtue” needed to oppose the hypocrisy found in modern society.

Authenticity: Uncovering the self

While Rousseau extolled sincerity, 20th-century German philosopher Martin Heidegger significantly influenced today’s understanding of a related idea: authenticity.

In his magnum opus, “Being and Time,” Heidegger considered how the self gets lost in the public world. In everyday life, individuals think and exist in terms of the other people they encounter – a way of being he called the “they-self.” He stated, “Everyone is the other, and no one is himself.”

Heidegger believed that people are inauthentic when they’re driven into “uninhibited hustle” within the world, tranquilizing themselves from anxiety about the true meaning of human life and its eventual end.

In his later work, Heidegger argued that everything and everyone in contemporary life had become technological, treated as raw material for “exploitation.” For example, in the technological age, the Rhine River is not a “river” but merely “something at our command,” a supplier of “water power.”

A stone relief etching of the face of a man with a mustache.
A memorial to Heidegger at the Heidegger House in Messkirch, Germany. Andreas Praefcke/Wikimedia CommonsCC BY

“Everywhere everything is ordered to stand by, to be immediately at hand,” he claimed, “indeed to stand there just so that it may be on call for a further ordering.” This extends even to human beings themselves, now referred to as “human resources.”

By contrast, the authentic human being is called to choose and be the self, rather than being for the sake of others. They don’t flee death, and in discovering the world in this way, it feels like clearing away “concealments and obscurities.”

Still, Heidegger did not explicitly say that authenticity is human excellence or the “highest good.” As political philosophy professor Mark Blitz articulates, Heidegger’s authenticity is the “true understanding of what human beings actually are.” From this perspective, authentic human beings are able to confront and grasp the responsibility they have for their own existence.

Bound by justice

Despite the current obsession with sincerity and authenticity, I believe it’s important to put these concepts in perspective: They might be added to a list of classical virtues, including courage, moderation, justice and prudence, rather than completely replacing them.

There may be nothing intrinsically dangerous about pursuing authenticity. In many cases, it’s clear that people ought to be left to be who they want to be. But there are still a few obvious limits.

At the very least, authenticity must be bound by justice. What if someone being their “authentic self” harms the environment or others? Some people are “sincere” or “authentic” while committing all kinds of harmful actions.

While each of us may pursue authenticity, we should also remember that just and peaceful relations require the celebration of both difference and mutual respect.

This article originally appeared on The Conversation. You can read it here.

  • Voice actor explains why Americans instantly trust people with British accents, even if they’re lying
    Photo credit: CanvaA traditional town crier, left, and a happy, applauding audience, right.

    Americans have this strange love of British accents—so much so that even when someone is speaking absolute gibberish, we find ourselves transfixed and absurdly trusting them.

    Tawny Platis, a professional voice actor and content creator, expertly captured the phenomenon in her YouTube video, “Why Americans Love This Accent.” In the video, she analyzes why Americans find Billy Butcher’s voice so compelling despite the character’s violent and morally chaotic behavior on the TV show The Boys.

    Americans trust and love rough, working-class British masculinity

    “So Karl Urban is a New Zealander doing a Cockney, working-class, East End London accent,” Platis explained. Regardless of how well the actor nails the accent for his character, Butcher, Americans buy right into it anyway. “That’s because working-class English masculinity is coded in American media as authenticity,” she added.

    She goes on to give examples to help substantiate her point: “Every Guy Ritchie movie, British gangster film, and working-class antihero from Michael Caine to Tom Hardy has trained American audiences to hear that voice as unfiltered and honest.”

    A 2024 study published in SAGE Journals found that listeners unconsciously form social biases based on accents. People rapidly make assumptions about personality and identity.

    decision making, accents, familiarity, credibility
    A young businessman speaks into a microphone.
    Photo credit: Canva

    Make ordinary information sound important

    The accent becomes a shortcut the brain uses to make immediate decisions about intelligence, honesty, confidence, warmth, and even competence. When it comes to characters like Butcher, the key detail isn’t so much the “Britishness” itself—it’s the association.

    “Butcher is using the working-class Brit voice to showcase honesty,” Platis said. “Butcher is a liar who manipulates Hughie, hides things from his team, and is willing to take out children. But the audience keeps forgiving him because his voice sounds like a man who’s earned the right to do all that, when he very much hasn’t.”

    Psychologists believe part of this effect comes from something called “processing fluency.” A 2023 study published in Scientific Reports found that increased exposure to certain accents reduced listeners’ cognitive effort. As a result, people made more positive social judgments about the speaker.

    Accents that feel familiar after years of movies, television, and media unconsciously influence people. Audiences automatically attach credibility and trustworthiness to them. Simply put, people mistake familiarity for truth.

    A 2024 study found that Americans rate the standard British accent most positively, strongly associating it with traits like intelligence, status, and competence. The Northern English accent is viewed slightly less favorably. Scottish accents are considered strong and friendly. Meanwhile, the Welsh accent falls somewhere in the middle, depending on how well the listener recognizes it.

    factual, educated, casual interactions, performance
    Blocks spell out the words “fact” and “fake.”
    Photo credit: Canva

    Accent bias sways people’s opinions

    The same instinct that makes one accent sound “trustworthy” can also make another sound “unreliable.” In real-world interactions, working-class accents can be perceived as less intelligent or less educated. This can affect hiring decisions and even workplace promotions.

    A 2024 study focusing on “Americanness” found that accented speakers were perceived as “less American.” In simulated hiring scenarios, they were less likely to be hired, demonstrating that an accent can override other judgments.

    When a person speaks, people instantly begin building a story about who they are. Many decide whether a voice sounds trustworthy long before consciously realizing it. Platis points out that a lifetime of exposure to social media, movies, and television has shaped that perspective.

    “Butcher’s accent is the most effective because it’s the only one many viewers don’t even recognize as a performance,” Platis said. Which basically means somewhere out there right now, a confident British accent is talking nonsense that feels totally believable.

  • Italian man claims to be ‘human cheetah’ with lightning-fast reflexes
    Photo credit: CanvaA man with fast reflexes.

    At first glance, this probably looks like a camera trick. Ken Lee, an Italian content creator, has built a massive online following by doing something that doesn’t quite feel real. Viewers refer to him as the “human cheetah” because it appears he has near-instant reflexes.

    Grabbing objects out of the air with uncanny precision, flicking clothespins and lighters, and throwing a blur of punches and kicks at impossible speeds, it is easy to call him unbelievable. Half the audience thinks his viral speed videos are fake. The other half is just as convinced they are watching something incredibly rare.

    Hands so fast they blur time

    In the video above, a timer runs to confirm its authenticity. In what looks like half a second, he reaches out and snags the lighter from the table. To prove it is real, he does it twice.

    Having amassed millions of followers on his TikTok page, the identity behind the mysterious influencer remains largely unknown. Active since around 2022, with almost 100 million accumulated likes, Lee has cultivated a fandom around his self-proclaimed “Superhero per Hobby!”

    Do you believe it is real? Is this person the fastest human alive? Many followers cannot wait for the next video to be posted. Plenty of his fervent fans are Italian, so sifting through the remarks takes a bit of hunting. Here are some comments that sum up how much people enjoy the fun and the spectacle:

    “Ken lee the fastest and the best”

    “Most dangerous human”

    “Is this what the lighter sees before my homie steals it”

    “It was sped up during he grabbed the lighter, if u count up with the timer u would be off by like 0,5 seconds whenever he grabs the lighter.”

    “If the flash were human”

    “How is it possible to get such powers ?”

    “I blinked and I missed it”

    People love good entertainment

    The awe of peak performance attracts people to watch elite athletes, musicians, or even dancers. There is something that deeply satisfies all of us when a human appears to push a skill to its limit. Whether it is real or fake seems to matter less than the opportunity to chime in on some good entertainment.

    How far could any of us go by practicing and repeating a particular motion over and over until it is mastered? Beneath the flashy nickname and his viral speed videos, Lee’s content has a way of drawing people in. This is not a superpower. Just repetition. Focus. Obsession. And maybe some digital wizardry.

    Testing the science of speed

    If you wish to question the validity of Lee’s performances, maybe some basic science can help. Human reaction time is not just a reflex. A 2024 study found that the nervous system can fine-tune responses in real time. Practice can make movements appear almost automatic.

    It has been well established in research that the gap between seeing something and responding has a limit. A 2025 study concluded that the most elite extremes allow for reaction times of 100 milliseconds. At that speed, the human brain can barely process that something has happened.

    Science explains Lee is not necessarily moving as fast as we might perceive him to be. And therein lies all the fun of it. We cannot prove it is real, nor can we actually prove that it is fake.

    Maybe Lee is the “fastest man alive” or the so-called “human cheetah.” Or maybe he is just a remarkable entertainer. Either way, he has clearly tapped into something strange and fascinating: a blend of human ability and fantasy that people do not want to miss.

    To give context to Lee’s videos, watch this performance on Tú Sí Que Vales:

  • Despite all the likes, literallys and dropped g’s, English isn’t decaying before our eyes
    Photo credit: LisaStrachan/iStock via Getty Images Fear not: There isn’t anything that needs saving.

    As a linguistics professor, I’m often asked why English is decaying before our eyes, whether it’s “like” being used promiscuouslyt’s being dropped deleteriously or “literally” being deployed nonliterally.

    While these common gripes point to eccentric speech patterns, they don’t point to grammatical annihilation. English has weathered far worse.

    Let’s start with something we can all agree on: Old English, spoken from approximately A.D. 450 to 1100, is pretty unintelligible to us today. Anyone who’s had the pleasure of reading “Beowulf” in high school knows how different English back then used to sound. Word endings did a lot more grammatical work, and verbs followed more complicated patterns. Remnants of those rules fuel lingering debates today, such as when to use “whom” over “who,” and whether the past tense of “sneak” is “snuck” or “sneaked.”

    The language went on to experience centuries of tumult: Viking invasions, which introduced Old Norse influence; Anglo-Norman French rule, which shifted the language of the elite to French; and 18th-Century grammarians, who dictated norms with their elocution and grammar guides.

    In that time, English has lost almost all of the more complex linguistic trappings it was born with to become the language we know and – at least, sometimes – love today. And as I explain in my new book, “Why We Talk Funny: The Real Story Behind Our Accents,” it was all thanks to the way that language naturally evolves to meet the social needs of its speakers.

    From dropping the ‘l’ to dropping the ‘g’

    The things we tend to label as “bad” or sloppy English – for instance, the “g” that gets lost from our -ing endings or the deletion of a “t” when we say a word like “innernet” – actually reflect speech habits that are centuries old.

    Take, for example, “often.” Originally spoken with the “t,” that pronunciation gradually became less favored around the 15th century, alongside that “l” in “talk” and the “k” in know. Meanwhile, the “s” now stuck on the back of verbs like “does” and “makes” began as a dialectal variant that only became popular in 16th-century London. It gradually replaced “th” whenever third persons were involved, as in “The lady doth protest too much.”

    While dropping the “l” in talk may have been initially frowned upon, today it would be strange if you pronounced the letter. And the shift makes sense: It smoothed out some linguistic awkwardness for the sake of efficiency.

    If people learned to look at language more like linguists, they might come around to seeing that there is more than one perspective on what good speech consists of.

    And yes, that absolutely is a sentence ending with a preposition – something many modern grammar guides discourage, even though the idea only took hold after 18th-century grammarian Robert Lowth intimated it was a less elegant choice based on the model of Latin.

    Though Lowth voiced no hard and fast rule against it, many a grammar maven later misconstrued his advice as an admonition. Just like that, a mere suggestion became grammatical law.

    The rise of the grammar sticklers

    Many of today’s ideas about what constitutes correct English are based on a singular – often mistaken – 19th-century view of the forces that govern our language.

    In the late 18th century, the English-speaking world began experiencing class restructuring and higher literacy rates. As greater class mobility became possible, accent differences became class markers that separated new money from old money.

    Emulation of upper-crust speech norms became popular among the nouveau riche. With literacy also on the rise, grammarians and elocutionists raced to dictate the terms of “proper” English on and off the page, which led to the rise of usage guides and dictionaries that were eager to sell a certain brand of speech.

    Another example of grammarian angst reconfiguring the view of an otherwise perfectly fine form is the droppin’ of the “g.” It became so tied to slovenly speech that it was branded with an apostrophe in the 19th century to make sure no one missed its lackadaisical and nonstandard nature.

    Up until the 19th century, however, no one seemed to care whether one pronounced it as “-in” or “-ing.”

    Evidence suggests that -ing wasn’t even heard as the correct form. Many elocution guides from the 18th century provide rhyming word pairs like “herring/heron,” “coughing/coffin” and “jerking/jerkin,” which suggest that “-in” may have been the preferred pronunciation of words ending with “-ing.” Even writer and satirist Jonathan Swift – a frequent lobbyist for “proper” English – rhymes “brewing” with “ruin” in his 1731 poem “Verses on the Death of Dr. Swift, D.S.P.D..”

    Embrace the change

    Language has always shifted and evolved. People often bristle at changes from what they’ve known to what is new. And maybe that’s because this process often begins with speakers that society usually looks less favorably on: the young, the female, the poor, the nonwhite.

    But it’s important to remember that being disliked and bad are not the same thing – that today’s speech pariahs are driven by the same linguistic and social needs as the Londoners who started going with “does” instead of “doth” or dropped the “t” in often.

    So if you think the speech that comes from your lips is the “correct” version, think again. Thou, like every other English speaker, art literally the product of centuries of linguistic reinvention.

    This article originally appeared on The Conversation. You can read it here.

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