These Disappearing Packages Are Just Freakin’ Cool

Every company should try to trash their existing packaging for something like this.

For his master’s thesis project at the Pratt Institute, designer Aaron Mickelson decided to see if he could come up with solutions to the problem of all the waste produced by overly packaged commercial products. The results are super clever conceptual designs that prevent would-be trash from ever ending up in a landfill. Here's his idea applied to the Tide brand. To see more examples from this project, visit the website The Disappearing Package.

Reimagining Tide PODs

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