GOOD

The State of Social Consciousness, and the Future of Global Responsibility

Optimism about positive social change is waning but it shouldn't be.

In recent years, social change has made its way mainstream. No longer are only a select few dedicated people or groups shining necessary lights on worldwide issues of injustice and inequality, but rather a heightened sense of social consciousness has taken hold of populations on a global scale. Plain and simple, positive social change is becoming increasingly inherent to both the way we think and the way we choose to live our lives.

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The Equalizers

A secret history of the fight for social justice among Brazil’s greatest soccer stars of the past century

Brazil has won more World Cup titles than any other country, but the nearly 200-year old South American host nation has a legacy of competitors as valiant off the field as on it—so much so that it is possible to imagine a player at every position on the soccer field whose life displayed an abiding commitment to rallying against social inequality.

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Veronika Scott Empowers Homeless Women to Find a Way Forward

As GOOD rolls out the 2014 GOOD 100, Gap is honoring Veronika Scott, from last year’s list, with this new video profile. Veronika is the founder...

[youtube]http://www.youtube.com/watch?v=mo-kvh1w60w

As GOOD rolls out the 2014 GOOD 100, Gap is honoring Veronika Scott, from last year’s list, with this new video profile.

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Why I Nominated Erika Karp for the GOOD 100

Erika told me she was out to transform the all-powerful capital markets so that they would correctly value sustainability, thereby reorienting capitalism to a higher purpose. Whoa.

Illustration by Lauren Tamaki

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Why I Nominated Ben Nabors for the GOOD 100

Says Nabors: “Through a character that’s so sensitive to the unseen, we get an opportunity to look at the subtle forces at play in people’s lives and choices.” Nabors could be talking about himself.

Illustration by Lauren Tamaki

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Emawati Created Her Own Path in Indonesia

Twenty-four year old Emawati is doing something that women in her Indonesian community aren’t usually able to do--follow her creative ambition....

[youtube]http://www.youtube.com/watch?v=fK8fXu0YUpY

Twenty-four year old Emawati is doing something that women in her Indonesian community aren’t usually able to do--follow her creative ambition. In her own words, “I want to become a successful woman, inside and outside of the family.”

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