GOOD

Jamin Warren

Features

The World’s First Badass Educational Game

Amplify’s revolutionary approach to designing games for the classroom? Hiring game designers, duh.

For many students, playing games in schools was a blessing and a curse. They were a blessing because videogames such as Math Blaster, the mid-80s title I grew up on, was a welcome reprieve from schooling. These games were also a boon for teachers, who were able to add a fun, interactive tool to their lesson plans. It was a valiant effort on the part of educators, but there was one problem: The games sucked.

Compare a standard educational game title to, say, the lush, seductive graphics of the newly-released Destiny or even the open-ended and infinite simplicity of Minecraft, edugames have a hard time competing. “You can’t fool the kids,” says Joel Klein, CEO of Amplify, the education startup housed with the media giant News Corp. “They want world-class game designers.”

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