The latest celebrity to be forced into refuting a death hoax is controversial cyclist Lance Armstrong. Last Friday, a fake news site claimed that Armstrong, a cancer survivor, had died the previous Wednesday from a relapse of the disease. To prove that he was, in fact, still alive, Armstrong posted a video of himself on Instagram. In the short clip, he looks at the news story on his phone and then shakes his head in disbelief. The video was captioned with a famous Mark Twain quote: “The rumors of my death are greatly exaggerated.”
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The fake news report of Armstrong’s death is especially mean-spirited being that he is a testicular cancer survivor. The seven-time Tour de France winner has been the subject of public scrutiny since he was banned from sanctioned Olympic sports for life after it was discover he used performance-enhancing drugs throughout this career. But, public opinion of Armstrong should be tempered by the fact that the Livestrong Foundation, a cancer charity he founded in 1997, raised over $500 million while helping over 2.5 million people in the past 15 years.
The modern workday unfolds largely indoors. Long hours spent commuting, sitting in meetings and staring at screens can make time outdoors feel like a luxury. Finding time for nature in an already packed workday can feel impossible, especially if you think nature only “counts” when it involves hiking boots and camping gear.
But a growing body of research suggests that nature’s benefits don’t require an exotic vacation getaway or weekend adventure. Even brief, routine interactions with green space can reduce stress, improve mood and promote overall well-being.
I spent the spring of 2026 teaching and studying urban landscapes in Denmark, a country consistently ranked among the happiest in the world. I expected to find thoughtfully designed parks, courtyards and bicycle paths. I did see those things. But what surprised me was how seamlessly people moved through those spaces as part of their ordinary lives.
These green spaces weren’t aspirational destinations, reserved for special occasions. They were places to eat lunch, meet friends, walk through on the way home from work, or just pause for a few quiet moments. Getting outside seemed a part of the natural rhythm of the day.
Denmark‘s outdoor culture stemmed not only from the creation of a meticulously planned network of parks, but also from the way green spaces were fundamentally woven into the routines of everyday life.
A wooden bench in one of Copenhagen’s forest therapy parks invites people to sit and soak in their surroundings. Todd Lookingbill
Everyday parks, everyday benefits
Evidence linking time spent in nature with health benefits has increasingly shaped public policy. In the U.S., for example, the National Park Service’s Healthy Parks Healthy People and ParkRx initiatives reflect a growing recognition that access to parks contributes to well-being.
For many Americans, however, the word “park” brings to mind iconic national parks such as Yellowstone, Yosemite or the Grand Canyon. Yet visiting parks of all kinds can improve your overall health. The greatest public health value may come not from the parks people visit once in a lifetime but from those close enough to visit again and again.
My own research on Civil War battlefield parks illustrates this point. These are parks that were established to commemorate historic conflicts that were frequently fought on the fringes of major metropolitan areas. Consequently, many of these landscapes preserve forests, grasslands and trails within easy reach of millions of Americans.
Because they’re accessible without extensive travel or planning, they can become places people return to repeatedly – such as during a lunch break or after work. Reframing the notion of “park” opens up millions of acres of land for everyday uses.
Designing for everyday nature
At the University of Richmond, where I work, a stream restoration projects became an opportunity to rethink how nature fits into campus life. Landscape architects designed an Eco-Corridor, as the project became known. It has walking paths, gathering spaces and seating areas for quiet reflection alongside flowing streams and native vegetation.
The result was a landscape that supports biodiversity and improves water quality while also creating places for students, faculty and staff to walk between meetings, eat lunch alfresco or spend a few quiet moments outside during the workday. Its ongoing care depends on an army of volunteers who spread mulch, remove invasive plants and tend the community garden. For these volunteers, stewardship between classes and meetings meant another opportunity to interact with nature.
Students walk through the ‘Eco-Corridor’ at the University of Richmond. Haley Herrmann
What we learned was that nature doesn’t have to compete with work, studying or everyday responsibilities. Thoughtful landscape design can make spending time outdoors, even if only for a few short minutes, feel like a normal part of the day.
Solo travel is surging – and an industry still largely built for two is taking note.
Google reported in April 2026 that online searches involving “solo travel” hit an all-time high this year, with queries for “women solo travel” reaching a 15-year peak. Hilton’s 2026 trends report found that 26% of travelers planned to take a trip alone this year, and that nearly half said they planned to add solo days to the front or back of a family trip.
The issue isn’t new. In 1992, marketing researchers identified the solo consumer as an underserved market. But as tourism researchers have documented, the accommodation sector treats double occupancy as the default unit of consumption, which often slaps a “single supplement” charge on customers when they travel without a partner. The industry essentially penalizes travelers for arriving without a second body to fill the other half of a room they aren’t using.
The reason why so many hotels, cruise lines and tour operators still base prices on double occupancy is that their costs – the room, the berth, the coach seat, the guide – don’t fall by half when the second person fails to materialize. But the supplement isn’t just a pricing convention. It’s the clearest signal the industry sends about who it built the product for.
I’m a scholar who studies what I call the solo economy: how institutions and markets adapt, or fail to adapt, to the rise of single living. I’ve written before about how retail and restaurants still design for pairs.
Travel is further along than most in recognizing this cultural shift. It’s also a useful case because the industry has started on the easy part of the problem but barely touched the rest.
Demographics matter, but not the way you’d think
The broader shift toward solo living is real. In 2025, 39.7 million Americans lived alone. That’s 29% of all households, up from 20% in 1975. Married couples, meanwhile, fell to 47% of households from 66% 50 years earlier.
Those numbers alone don’t explain solo travel. Some of that decline went to people living alone; some went to unmarried couples, who are still a party of two on a booking page. Married people take trips alone. Single people travel with friends, siblings and parents, and plenty of them have logged serious hours as an extra wheel. Living alone and vacationing alone are different behaviors with different causes.
What connects them is the erosion of a single assumption: that every adult arrives with a plus-one. That assumption is weakening at home, and it’s now encountering the booking page.
Price is the easy rung
One response by the travel industry has been to shave the single supplement. For example, the tour operator Tauck announced this year that it’s waiving the single supplement on a class of its riverboat cabins across more than 250 European river cruise departures and reducing it by up to US$600 on 105 land departures.
Another touring company has taken a more committed approach to adjusting its offerings: Aurora Expeditions sets aside 10 dedicated solo cabins on every sailing across its three ships, with no single supplement, through its 2026 and 2027 seasons.
Then there’s Norwegian Cruise Line, which was early to the shift. In 2010, it introduced Studio staterooms aboard Norwegian Epic: Small cabins designed for one passenger, sold at single-occupancy prices and arranged around a keycard-access Studio Lounge reserved for solo travelers. The trade-off is less private space, but at a price for one, with access to a room full of fellow travelers going it alone.
Norwegian then expanded solo categories in 2024 from nine ships to its full 19-ship fleet. But on ships without Studios, much of the expansion was relabeling. Cruise Critic reported that standard double-occupancy rooms would likely be reclassified rather than retrofitted. And by Norwegian’s own account, the Studio Lounge is reserved for guests in Solo Studios – so the fleetwide solo categories come with the discount but not the room full of other solo travelers.
That’s the difference between repricing and redesigning. The 2010 Studio was a purpose-built 100-square-foot (9 square-meter) cabin that cost Norwegian something to construct. The 2024 categories are, in many cases, the same rooms as before, with a new label and a discount. The solo traveler pays less than two people would, but it’s still more than half for a room sized and built for two. A cabin sold to one occupies the same space as a cabin sold to two, and the industry still counts berths.
There’s a cleaner approach. Yotel sells a room type it calls Solo – 114 square feet (about 10 square meters) in New York City, maximum occupancy one, at the bottom of its price range. Nothing was subtracted to make it. It was built at that size, for that guest, and priced accordingly. That’s what designing for one looks like, and it’s rare enough that a tiny room counts as progress.
Many solo travelers seek control over their experiences and schedules, but they still seek a social component. Keriliwi on Unsplash
Traveling alone doesn’t mean being alone
A common mistake in designing for solo travelers is assuming that solitude is the product. It isn’t.
In the same 2026 data showing record interest in solo travel, Google found that searches for “travel groups” and “tour groups” also hit record highs. A Mastercard survey of more than 15,000 consumers across 11 countries found that 39% of international travelers had already taken a trip alone — and 7 in 10 international leisure travelers were interested in solo experiences built to connect them with like-minded people.
The contradiction makes sense when you acknowledge that privacy and isolation are two different things. A person can want total control over where to go, when to eat and when to return to the room – and still want company at dinner.
The issue with double-occupancy pricing is that it assumes the customer brings their own company. But when only one person books, the operator has to address the pricing problem – whether or how to discount; and a product problem – how to supply a social component. Waiving a solo supplement solves the first issue, but it ignores the second. Norwegian understood this in 2010 by creating its lounge for solo travelers.
The pitch is easier when the product is for one
For all these changes, travel advertising often still runs on couples: two glasses of wine, two lounge chairs, two silhouettes against a sunset. Sandals Resorts built an entire resort category around the premise.
When solo travel does appear, it gets a different script. The traveler is adventurous, on a journey of self-discovery. AARP’s current solo-travel guide emphasizes personal growth and self-reliance. Even Norwegian closes its solo pitch by reassuring the reader that “you’re pretty good company.”
The effect is to mark solo travel as exceptional at precisely the moment it stops being exceptional. Nobody reassures a couple that they will enjoy the balcony. Calling a solo traveler “brave” can be a compliment, but it can also reveal the assumption that traveling alone is abnormal, even when that’s changing.
That all said, parts of the tourism industry have taken big steps over the past 15 years. But treating solo travelers as an audience rather than an accommodation is harder. It’s about selling them what they have already said they want: control over the trip, and access to other people, on their own terms.
Marketing researchers named this opportunity in 1992. Thirty-four years later, the industry is still learning to build for one. Meanwhile, the solo traveler is standing at reception, holding a credit card, waiting for someone to design a room.
Photo credit: NASA – Gene Roddenberry, second from right, and Star Trek cast members visit the Space Shuttle Enterprise in 1976 with NASA Administrator James C. Fletcher, left. NASA
“Star Trek” is also unusual for its close connections to NASA, both in its storylines and in the real world. Decades of “Star Trek” adventures have ignited a love of spaceflight across generations, inspiring many who now work as space professionals.
I’m a cultural anthropologist who studies why people work in space exploration. I’ve interviewed astronomers, engineers, flight surgeons and astronauts. Although I focus more on science fact than science fiction, I’ve noticed in my interviews how much the two threads intertwine.
Because of this, I found myself at a “Star Trek” convention in early August 2026, just ahead of the show’s 60th anniversary on Sept. 8. The convention participants included people of widely different ages, appearances and identities. I was struck by just how much those gathered reflected the series’ values.
When NASA met Star Trek
In the original series, the show’s creator, Gene Roddenberry, came up with a philosophy held by the Vulcan people. He called it IDIC: infinite diversity in infinite combinations. It suggests that an ideal society is made up of many different types, all working together.
It represented Roddenberry’s rejection of conformity. It also explained why the Enterprise crew included a Russian alongside Americans, and Black, Japanese and female characters all in positions of responsibility and authority. While many ordinary viewers absorbed “Star Trek’s” lessons of camaraderie and acceptance, those involved in real space exploration also took notice.
The cast of ‘Star Trek: The Original Series’ included a diverse crew of characters. Walters Art Museum
Roddenberry established relationships with NASA personnel in the early days of his series. NASA provided photographs of planetary bodies and advice about the realities of spaceflight, as well as stock footage and access to certain NASA facilities.
Leonard Nimoy, who played the popular character Mr. Spock, was even brought to the National Space Club’s Goddard Memorial Dinner in 1967 as a special guest. Then-Vice President Hubert Humphrey gave the keynote speech. Afterward, though, it was Nimoy, not Humphrey, who found himself surrounded by the club’s members, including NASA employees, aerospace engineers, members of the military and government officials, all eager to meet the actor portraying the starship Enterprise’s first officer.
The relationship between NASA and “Star Trek” benefited the show by legitimizing the series. It also helped NASA by publicizing its work and depicting a positive future where its efforts to land on the Moon would eventually lead to visits to distant worlds – and amazing scientific advances like the show’s transporter and warp drive.
In 1977, actress Nichelle Nichols, who portrayed communications officer Uhura, was hired to recruit for NASA. The space agency had expanded its pool of astronauts to include scientists and other “mission specialists.” For the first time, an astronaut no longer needed to be a pilot to participate in a space mission.
NASA selected its first Black astronaut candidates and its first female astronaut candidates in 1978. While this move toward inclusivity may not have been directly influenced by infinite diversity in infinite combinations, it was compatible with it. “Star Trek” inspired many of NASA’s future employees. In interviews for my book “The Ultraview Effect,” a quarter of the space professionals I spoke with mentioned “Star Trek” as an influence.
Nichelle Nichols sits in the space shuttle simulator at the Johnson Space Center in March 1977. NASA
An Apollo astronaut I interviewed, for instance, said he believed humans would eventually “be able to go anywhere in the universe, just like ‘Star Trek.’”
A young engineer who had grown up in the 1990s told me his motivation came from the “opening line of ‘Star Trek’… to explore strange new worlds.”
A space shuttle mission specialist emphasized Roddenberry’s decision to make the starship crew multicultural, explaining: “Today I look at the diversity of it … he was setting the stage back when it wasn’t acceptable [in order] to be acceptable!”
A changing future
That influence has accompanied a changing astronaut corps.
Both the 2025 astronaut class, which for the first time included more women than men, and the crew of Artemis II, which sent the first woman, first Black astronaut and first Canadian on a lunar mission, resemble the future that “Star Trek” imagined.
The “Star Trek” fans at the convention I attended were even more diverse. It was clear to me that Roddenberry’s “infinite diversity in infinite combinations” isn’t just a concept from the series, but something that has become a defining value of contemporary Trek fandom.
NASA’s Spitzer Space Telescope captured a region of the galaxy that looks a little like the USS Enterprise, which NASA highlighted in a news release in 2016. NASA/JPL-Caltech
One such fan, Bjo Trimble, holds special status. She is credited with “saving ‘Star Trek’” when the series was almost canceled in 1968 after two seasons. Wearing a rainbow “IDIC” pin, she signed autographs at the SyFy Sistas booth, where T-shirts featuring Black “Star Trek” icons such as Uhura and Benjamin Sisko were on display.
However, with the Trump administration’s recent orders to dismantle all of NASA’s diversity, equity, inclusion and accessibility programs and policies, institutional support for “Star Trek’s” vision of acceptance and inclusivity, which flourishes in its fan base, is being undone. This rollback occurred just as NASA’s crews were reaching new milestones in representing the diverse future that “Star Trek” has encouraged for decades.
Sixty years later, some of the diverse future that “Star Trek” imagined has become part of everyday spaceflight. Other parts of that ideal remain unfinished.
