Infinite economic growth is at odds with our finite planet, and this obsession with endless growth is driving us towards ecological catastrophe. I’ve just returned from the annual World Economic Forum meeting, and this reality has never been so clear to me. The forum brings together economists, but also activists, business leaders, humanitarians and technologists.


As the co-founder of Ecovative, an unorthodox green material science company, I tend to frame our economic and ecological challenges around materials, and the stuff, that makes up everything we use.
Lots of exciting technologies get discussed at the World Economic Forum meeting, but I’ve never heard of a technological method of recycling materials that uses no energy and generates no waste. We live in a world where far less than half of all recyclable materials are actually recycled.
When they are recycled, this process takes a large amount of energy, and generally yields lower and lower grade materials. To borrow a term from Bill McDonough and Michael Braungart’s book Cradle to Cradle, these recycling systems are generally “downcycling”. So, that plastic soda bottle you toss into the recycling bin is likely to be part of a park bench rather than another food grade bottle.
Now, that’s not to say we should give up and stop recycling. It’s still a positive and worthwhile thing to do. But what if we could live in a society where everything—and I mean everything—was recycled using a system that requires no electricity and runs forever?
Rather than pouring decades of human effort into bumping up recycling rates by a few percent through TV ads and education, we need to invent a way to recycle everything, no matter what. Instead of spending millions of dollars developing more energy efficient recycling equipment, we need recycling systems that don’t use any electricity, and don’t even need any machinery whatsoever.
Perfect recycling without any energy or equipment? It sounds impossible, but luckily, we live on a planet where such a system already exists. Some people call it composting, some people call it nutrient cycling; at Ecovative we look at is as “nature’s recycling system”.
In nature, everything is food for something else. Without burning any oil or coal, the molecules in your banana peel might one day soon be part of a tree. Nature’s recycling system gets us very close to a thermodynamically optimized system.
Folks are starting to talk about the circular economy; the Ellen MacArthur foundation just launched a great report on this at Davos. The recycling and upcycling of nutrients in nature in my mind is the gold standard for how we should design our own systems to behave. Either by directly leveraging biotechnology, and making complex products that are compostable, or by mimicking biology in the way we design goods for re-use and re-manufacture.
A steady state economy requires steady state materials.
There is also a continuing discussion about renewable versus non-renewable resources. Ultimately, everything on the planet is renewable; it’s just a matter of time scale. If you want to build with wood, you need 20 up to 250 or more years to grow the trees. Bamboo, just a few months.
If you want to use conventional plastics, you’ll need some very rare environmental conditions and then you’ll have to wait about 65 million years for the petroleum or natural gas to form (or you can take a round-about biological or catalytic route, and get something much more expensive). If you want to use minerals or ores sustainably, you’re talking about a geological time scale anchored in the explosion of stars. It’s clear that the boundary conditions of our planet dictate that eventually we have to focus on using renewable materials to build a sustainable future.
Ecovative is focused on making renewable materials that fit our human time scales. These materials are literally grown by fungi, and can replace plastic foams, particleboard, and more. The materials we grow are “ultra-rapid” renewables; they grow in about a week. Your next purchase might come protected by our packaging. When you’re done with it, you can compost it and return those nutrients to nature.
But I see Ecovative as just one small part of the overall solution. We need thousands of new biological solutions to displace our extreme dependence on synthetic materials borrowed from the bank of time. And for those products we can’t replicate using cellular technology, we must design for re-usability, so that the technical nutrients aren’t squandered in landfills or incinerators.
Although we live on a planet with limited physical resources, I’ve come to realize that there are some things that, unlike the misplaced promises of economic growth, actually do compound to grow and grow. Knowledge, ingenuity, creativity and happiness are boundless expressions of the human spirit. Let’s commit to building a future with a circular economy, with steady state materials, so that year after year, far in the distance future, we can continue to enjoy the fantastical creations of the human mind and collective culture.
This post is part of the GOOD community’s 50 Building Blocks of Citizenship. This week: Shrink Your Carbon Footprint. Follow along, join the discussion, and share your experience at #goodcitizen.
Images courtesy of Ecovative.
  • Man’s dog suddenly becomes protective of his wife, Internet clocks the reason right away
    Dogs have impressive observational powers.Photo credit: Canva

    Reddit user Girlfriendhatesmefor’s three-year-old pitbull, Otis, had recently become overprotective of his wife. So he asked the online community if they knew what might be wrong with the dog.

    “A week or two ago, my wife got some sort of stomach bug,” the Reddit user wrote under the subreddit /r/dogs. “She was really nauseous and ill for about a week. Otis is very in tune with her emotions (we once got in a fight and she was upset, I swear he was staring daggers at me lol) and during this time didn’t even want to leave her to go on walks. We thought it was adorable!”

    His wife soon felt better, butthe dog’s behavior didn’t change.

    pregnancy signs, dogs and pregnancy, pitbull behavior, pet intuition, dog overprotection, Reddit stories, viral Reddit, dog instincts, canine emotions, dog owner tips
    Otis knew before they did. Canva

    Girlfriendhatesmefor began to fear that Otis’ behavior may be an early sign of an aggression issue or an indication that the dog was hurt or sick.

    So he threw a question out to fellow Reddit users: “Has anyone else’s dog suddenly developed attachment/aggression issues? Any and all advice appreciated, even if it’s that we’re being paranoid!”

    The most popular response to his thread was by ZZBC.

    Any chance your wife is pregnant?

    ZZBC | Reddit

    The potential news hit Girlfriendhatesmefor like a ton of bricks. A few days later, Girlfriendhatesmefor posted an update and ZZBC was right!

    “The wifey is pregnant!” the father-to-be wrote. “Otis is still being overprotective but it all makes sense now! Thanks for all the advice and kind words! Sorry for the delayed reply, I didn’t check back until just now!”

    Redditors responded with similar experiences.

    Anecdotal I know but I swear my dog knew I was pregnant before I was. He was super clingy (more than normal) and was always resting his head on my belly.

    realityisworse | Reddit

    So why do dogs get overprotective when someone is pregnant?

    Jeff Werber, PhD, president and chief veterinarian of the Century Veterinary Group in Los Angeles, told Health.com that “dogs can also smell the hormonal changes going on in a woman’s body at that time.” He added the dog may “not understand that this new scent of your skin and breath is caused by a developing baby, but they will know that something is different with you—which might cause them to be more curious or attentive.”

    The big lesson here is to listen to your pets and to ask questions when their behavior abruptly changes. They may be trying to tell you something, and the news may be life-changing.

    This article originally appeared last year.

  • Throughout history, women have stood up and fought to break down barriers imposed on them from stereotypes and societal expectations. The trailblazers in these photos made history and redefined what a woman could be. In doing so, they paved the way for future generations to stand up and continue to fight for equality.

  • ,

    Why mass shootings spawn conspiracy theories

    Mass shootings and conspiracy theories have a long history.

    While conspiracy theories are not limited to any topic, there is one type of event that seems particularly likely to spark them: mass shootings, typically defined as attacks in which a shooter kills at least four other people.

    When one person kills many others in a single incident, particularly when it seems random, people naturally seek out answers for why the tragedy happened. After all, if a mass shooting is random, anyone can be a target.

    Pointing to some nefarious plan by a powerful group – such as the government – can be more comforting than the idea that the attack was the result of a disturbed or mentally ill individual who obtained a firearm legally.


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