#DropTheTowel Campaign Busts Boring “Beach Body” Stereotypes

It’s time for body-positivity to step out and enjoy some time in the sand.

It’s summer—the time for complaining about humidity, loading up on SPF 2 million, and heading to the beach. While most people are excited about a good beach trip (screw the sand—the snacks!!), for many women, the experience provokes deep anxiety. That’s why Wear Your Voice magazine created #DropYourTowel, a body-positive hashtag campaign encouraging women to drop their towels and embrace their “beach body,” especially if it doesn’t meet society’s exhausted beauty standards.

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