Can This App Help Workplaces Become Greener?
Not every workplace has great green policies. Some places—like my last job—are more than willing to make changes if employees show interest. We got compost bins, real dishes and a dishwasher, and even two pool bikes in that office. But sometimes it's hard to make those changes, too.
I've been wondering for a while how to maximize the impact of a few interested (even marginally interested) people in a workplace, and the answer may have dropped into my lap.
JouleBug is an app designed to help users save money and cut down on energy usage. The app is launching nationally today, as is JouleBug Communities—more on that in a second.
It's like a Foursquare for sustainable acts. Earn badges, pins, points, etc.—but JouleBug also tracks energy savings in dollars, which is perhaps a stronger motivator for some! It's not geared specifically for workplaces, but I think offices are where people who are normally pretty conscious of sustainability issues let things slide a little, because it's frankly a lot easier to control your carbon footprint in your own castle.
A midday reminder that what you do at work matters can't hurt.
Communities is JouleBug's solution for forward-thinking organizations. The marquee client is the city government of Raleigh, N.C. Using JouleBug Communities, government employees are competing with one another to see who can save the most energy and money for the taxpayers—which is cool. Cooler still is that this is just the beginning for JouleBug, and I expect we'll see corporate clients pick it up and try the same thing soon.
Even if your workplace doesn't adopt it, though, you can sign up and grab the free app, then compete with coworkers, keeping track of those reusable dishes you've been bringing to the office, the biking to work that you do when it's not bike-to-work-day and the local beer you brought to the holiday party.
If you happen to be going to SXSW Eco this week, you can check out the JouleBug booth there.