Most kids who love arcade games go to Chuck E Cheese's. This kid in East L.A. made his own arcade business.
Caine Monroy is a 9-year-old boy in Los Angeles who, like many other children, loves arcade games. For some kids, that love prompts frequent trips to Chuck E. Cheese's or any other place stocked with the beeping and whirring of arcade games. But Caine is a bit more industrious than other boys and girls.
Using a vacant space in his dad's auto parts store and some of the larger empty boxes his dad's business accumulates, Caine constructed his own arcade, complete with a claw machine, tickets, and prizes. Two turns on the games costs $1, or, for $2, you can get a Fun Pass, which gives you 500 turns.
Though graduated pricing strategy seems to not be Caine's strong suit, his tiny arcade remains an inspiring DIY accomplishment. So much so that filmmaker Nirvan Mullick decided he wanted to cover Caine while simultaneously giving the arcade owner the most profitable day of its life. Watch the mini documentary below to meet Caine, see his games, and see what happens when a Mullick-led flash mob unexpectedly floods the cardboard arcade one sunny afternoon.