WATCH: The Carrot Cycle, From Rooftop Farm to Plate in 2 Minutes


Here's the lovely little life, death and rebirth of a patch of heirloom carrot grown on an urban rooftop and plated up in a posh eatery.

This month, we're challenging the GOOD community to host a dinner party and cook a meal that contains fewer ingredients than the number of people on the guest list. Throughout March, we'll share ideas and resources for being more conscious about our food and food systems. Join the conversation at and on Twitter at #chewonit.