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You've Probably Seen An Emergency Alert On Your Phone. But Did You Notice How It Was Worded?

Here’s what happens when alerts like Hawaii's false alarm reach communities already in crisis.

[new_image position="standard large" id="null"]Warnings about Joaquin were not written in the plainest language. Image via Lisa Eastcoast/Twitter.[/new_image]

Back in October 2015, New Yorkers with smartphones were jolted by a collective ping, accompanied by a text message from the National Weather Service warning that the high winds of Hurricane Joaquin were imminent. Though Joaquin eventually veered off to Bermuda as a tropical storm, high surf and historic levels of tidal flooding devastated the Carolinas. And many of the alerts were written in complicated sentences using advanced vocabulary.

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Our Prescription Labels Aren’t Just Confusing. They’re Dangerous.

These researchers are on a mission to save us from bad pill-bottle designs.

Target’s clearly legible prescription labels were designed by a School of Visual Arts graduate — and they’re the exception in the United States. Image via Bart/Flickr.

Think about your most recent prescription medication bottle. The colors, symbols, fonts, and information there each serve a specific purpose. But was that information understandable?

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Image via Wikipedia

It might seem like an afterthought today, but plumbing problems have shaped many of civilization’s major developments—and setbacks. The Romans were on to something with their underground sewers, while less satisfactory sewage systems wreaked havoc during the Middle Ages. Now, as we set our sights on faraway galaxies, the age-old question remains: Where will we put our poop?

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The Cult Of The Wood-Burning Car

Giving the term “smoke trees” a whole new meaning

With the price of gasoline ebbing and flowing based on supply, demand and the ever-shifting winds of global politics, a favorite guessing game among transportation wonks and scientists has been the next vehicle power source to go mainstream.

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