Transparency: What Email Is the Most Popular?
- Posted by: GOOD , Atley Kasky
- on March 24, 2009 at 7:58 am
The chirping sounds of a modem and the pleasant greeting of “You’ve got mail,” are technological touchstones for people raised in the exciting days of home dial-up internet. But over the years, AOL’s near-monopoly on personal email accounts has been broken. Or has it? In our latest Transparency, we look at which email services are attracting the most users.
A collaboration between GOOD and Atley G. Kasky
SOURCES: ComScore; The New York Times

DISCUSSION: 19 Comments
That’s a pretty interesting article – I’m curious about the correlation between the jump in Yahoo email with the popularity of Flickr. (Because you have to have a yahoo email account to sign up for Flickr.) I wonder if those Yahoo email accounts are actually active? Because I signed up for a yahoo account just so I can use Flickr – but I only use my gmail account for all my email. About Microsoft’s email being second does that count only personal emails or are you counting both personal and professional email accounts.I ask this because most companies use Microsoft Entourage or Outlook as there email, you don’t get to choose your email account at work.
this is a great transparency atley! i think i have an email account with three of the five providers…
I’m liking the growth I see in Google’s total unique visitors. Beautiful transparency Atley, It reminds me of a bag of skittles.
i’d like to know about active state of those accounts as well. i have a yahoo account for flickr but use gmail for email/calendar etc.
Look at the productivity of GMAIL users. In and out, and back to work.
I’ve used AOL back in the dial up days, then Hotmail, and I tried Yahoo, but it was just too intense, so much going on and ads in weird places. I’ve been using gmail since the days of invite only and I’ve never looked back. It’s just so streamlined, and they add some pretty cool features. I’m just a Google fan though, so what can I say?
This is very interesting. I never thought that Goggle’s market is that small considering how streamline Google is. Though I have my own email server, I used Gmail for my work and my colleagues and I share our Google Calendar and Documents seamlessly. Needless to say, Google sync with my mail and iCal easily. I wonder… …
I had to look at this like 50 times. i dont know anyone that doesn’t use gmail and if they use yahoo I secretly laugh in my head…..With all the Gmail accessories who can deny it? Ive had my account forevs!
I second the comment regarding productivity of gmail users. We rock.
I look at this and can only think about the fact that everyone on Flickr is required to sign up for a Yahoo e-mail account in order to use the photo-sharing forum. Hmmm….
Love the graphs. Love the comments!Yahoo and Hotmail (aka MSN, I imagine) are very well-used email clients because they have offerred easy-to-use free email for a long time. Google raised the bar. I think Gmail is by far the best free email out there; however, it is relatively new and people tend to be set in their ways. I recently made the big move from Yahoo to Gmail, kept my old Yahoo account for spam emails (when stores ask for an addy), and the emails just pile up…I never check Yahoo anymore. I exclusively use Gmail.@CrestonDuBois : I agree about the Skittles comments =D If it looks like Skittles, I tend to love reading it better, no matter what it is!
people can and do create numerous email addresses on yahoo, whereas they can only have one on comcast. And since gmail is so new, most people are satisfied with their current address or applications, and therefore do not create new names. just sayin.
This is interesting but how come Apple mail (.mac) is not mentioned in the article? I wonder if thats because its user-base is too small?
Gmail is the best out of all of them.
Anyone else mistake the Yahoo bars for Gmail, because the Gmail logo is a red envelope?
god i wish there was an alternative to ALL of these. any suggestions commenters?google is evil; been gmail free for years now
Even with the issues that the internet giant had as a company, the numbers clearly indicate Yahoo!’s global dominance. I am a strong supporter of Yahoo!’s mail services from the get go. Of course, Google dominates the global search markets. What is also quite interesting to note are numbers between Microsoft and AOL!
I cant believe windows live has that big of a following.
i don’t understand this graph. does “Google” = gmail.com? how is any of this being tracked?