GOOD

Talking Conscious Capitalism with the CEOs of TOMS and GOOD

Trying to understand the impact economy with GOOD CEO Ben Goldhirsh and TOMS Shoes CEO Blake Mycoskie.

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GOOD Design Is Growing: Announcing GOOD Ideas for Cities

The next chapter in our GOOD Design program will be funded by an exciting new initiative to drive urban revitalization through the arts nationwide.



At GOOD, we know the power of creative thinkers when it comes to tackling urban problems. Creatives have a unique ability to make big ideas easy to understand, visualize solutions in a way that gets people engaged, and connect with audiences. Three years ago, we created a series of events called GOOD Design to showcase how creatives can solve real problems proposed by urban leaders. And today, we're excited to announce that GOOD and CEOs for Cities will be collaborating on the new chapter of this initiative, GOOD Ideas for Cities, funded in part through a grant from ArtPlace, a new nationwide initiative to drive urban revitalization through the arts.

ArtPlace is a collaboration between the National Endowment for the Arts and 11 top foundations—including the Ford Foundation, Rockefeller Foundation, Bloomberg Philanthropies—that are combining forces to accelerate the work of creatives who are improving their cities. 34 local projects in cities across the country, ranging from a Detroit street that's being converted into a cultural center to a high-tech, socially-focused urban redevelopment project in San Francisco, will share $11.5 million in grants. You can read more about the initiative in The New York Times, and you can even apply to be a part of it: ArtPlace is already looking for its next round of grantees.

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More Traffic Than the Freeway: How GOOD Killed It Last Month

May was a record-breaking month at GOOD, in all sorts of ways.

Here at GOOD, we're cracking open some beers during office hours because May 2011 was our highest traffic month ever.

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Introducing GOOD/Corps

Say hello to the newest member of the GOOD community. We'll be working hard with companies to do well by doing good.

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A New GOOD Era

GOOD's new executive editor on why it's an awesome time to be in the media business.


A few months ago I had lunch with an editor who's been in this business for nearly 30 years. Our conversation found its way to a topic that always tends to crop up when journalists of different generations hang out together: What does it mean to be an editor and writer when journalism has become associated with aggregating instead of editing, optimizing instead of writing, clicking instead of reading?

My fellow editor was incredulous when I told her that, even if you gave me the option to magically relocate my career to the journalistic landscape of decades gone by, I would choose to stay in the modern era. It's exciting that business models are in constant flux. It's exciting that we now have lots of different ways of measuring prestige and interest, from reputation to comments to clicks to subscribers. It's exciting that editors are no longer gatekeepers, yet our skills remain indispensable. This is an era of combinations: digital and print, words and images, journalism and activism, original and curated.

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