Should High Schools Sell Ad Space on Their Lockers?
Facing $3.6 million in budget cuts this year, Minnesota's Centennial school district might open its lockers to advertisers.
Facing $3.6 million in budget cuts this year, Minnesota's Centennial school district might open its lockers to advertisers. The Star Tribune reports:
On Nov. 1, the school board is slated to decide whether it will allow the ads on up to 10 percent of the available surfaces in all of the district's seven schools. That includes lockers, walls and floors. The take for the district? $184,000 a year. ... Nearby St. Francis schools already made that decision. Ads will start going up on lockers there this week, said district Superintendent Edward Saxton. The district's agreement with School Media's is similar to Centennial's proposed agreement. Its take: $190,000 to $200,000 a year.
Times are tough, but should schools really sell ad space on their lockers, floors, and walls?
Photo by David Brewster, Star Tribune