This month, the USDA’s Economic Research Service issued a new report in its Food Dollar series, which “measures annual expenditures on domestically produced food by individuals living in the United States and provides a detailed answer to the question ‘For what do our food dollars pay?’”

The report slices the food dollar three different ways, to shed light on “different aspects of evolving supply chain relationships.” The most straightforward data set, pictured above, shows that in typical dollar’s worth of US-produced food, 84.2 cents pays for food marketing, while just 15.8 cents is spent on the raw farm commodities themselves.


“Food marketing,” in the USDA’s definition, is not limited to advertising: It refers to the entire system that links farms to consumers, including transportation, processing, and distribution. In other words, the infographic above means that we spend five times as much on getting our food from farm to table as we do on actually growing it.

The USDA also breaks down the percentage of each food dollar that goes to each distinct industry group, including packaging, energy, legal, and advertising. The farm and agribusiness slice of the pie decreases still further here, as some of their share from the farm/marketing split pays for transportation, insurance, and other services. Another interesting finding from the report is that the amount of each food dollar spent on energy has increased by 75 percent since 1998.
The third and final analysis shows how each food dollar is split in terms of U.S. worker salaries and benefits, rents to food industry property owners, taxes, and imports. The report’s authors note two trends in their data: The salary and benefit share has “steadily declined from 55 cents to 51 cents between 2001 and 2008,” and “imported ingredients, both food and nonfood, accounted for a growing share of the food dollar, climbing from less than 5 cents in 1993 to nearly 8 cents in 2008.”

Overall, the USDA’s report noted that the farm share component of food dollar expenditures has decreased steadily over the past twenty years, from just over 18 cents in the early nineties when this analysis began. Digging deeper into the numbers, the report’s authors conclude that this decrease is due to a rise in eating out. The more we spend on paying others to cook dinner and clean up behind us, the smaller the proportion of our total food dollar that goes to the farmer:

These results present a compelling case that the growing costs and expenditures of eating out are behind the downward trend in the farm share value over the study period. Under this interpretation of the data, the added costs of food preparation and cleanup services in foodservice establishments are driving up the marketing share and driving down the farm share.

And in their conclusion, the authors predict that this is a trend that their projections indicate will likely continue:

Farm commodity prices are projected to initially lose ground for a few years on retail food prices and then to keep pace through most of the next decade. Food-away expenditures are forecast to outpace at-home expenditures over this period. Both sets of projections point to a falling farm share measure.

You can download the executive summary, the full report, and all the data and equations online. It’s a lot to wade through, but well worth it—following the flow of dollars through our food system is one of the clearest and most thought-provoking ways of understanding the vast, distributed infrastructure that we rely on to feed us in the 21st century.

  • Man’s dog suddenly becomes protective of his wife, Internet clocks the reason right away
    Dogs have impressive observational powers.Photo credit: Canva

    Reddit user Girlfriendhatesmefor’s three-year-old pitbull, Otis, had recently become overprotective of his wife. So he asked the online community if they knew what might be wrong with the dog.

    “A week or two ago, my wife got some sort of stomach bug,” the Reddit user wrote under the subreddit /r/dogs. “She was really nauseous and ill for about a week. Otis is very in tune with her emotions (we once got in a fight and she was upset, I swear he was staring daggers at me lol) and during this time didn’t even want to leave her to go on walks. We thought it was adorable!”

    His wife soon felt better, butthe dog’s behavior didn’t change.

    pregnancy signs, dogs and pregnancy, pitbull behavior, pet intuition, dog overprotection, Reddit stories, viral Reddit, dog instincts, canine emotions, dog owner tips
    Otis knew before they did. Canva

    Girlfriendhatesmefor began to fear that Otis’ behavior may be an early sign of an aggression issue or an indication that the dog was hurt or sick.

    So he threw a question out to fellow Reddit users: “Has anyone else’s dog suddenly developed attachment/aggression issues? Any and all advice appreciated, even if it’s that we’re being paranoid!”

    The most popular response to his thread was by ZZBC.

    Any chance your wife is pregnant?

    ZZBC | Reddit

    The potential news hit Girlfriendhatesmefor like a ton of bricks. A few days later, Girlfriendhatesmefor posted an update and ZZBC was right!

    “The wifey is pregnant!” the father-to-be wrote. “Otis is still being overprotective but it all makes sense now! Thanks for all the advice and kind words! Sorry for the delayed reply, I didn’t check back until just now!”

    Redditors responded with similar experiences.

    Anecdotal I know but I swear my dog knew I was pregnant before I was. He was super clingy (more than normal) and was always resting his head on my belly.

    realityisworse | Reddit

    So why do dogs get overprotective when someone is pregnant?

    Jeff Werber, PhD, president and chief veterinarian of the Century Veterinary Group in Los Angeles, told Health.com that “dogs can also smell the hormonal changes going on in a woman’s body at that time.” He added the dog may “not understand that this new scent of your skin and breath is caused by a developing baby, but they will know that something is different with you—which might cause them to be more curious or attentive.”

    The big lesson here is to listen to your pets and to ask questions when their behavior abruptly changes. They may be trying to tell you something, and the news may be life-changing.

    This article originally appeared last year.

  • Throughout history, women have stood up and fought to break down barriers imposed on them from stereotypes and societal expectations. The trailblazers in these photos made history and redefined what a woman could be. In doing so, they paved the way for future generations to stand up and continue to fight for equality.

  • ,

    Why mass shootings spawn conspiracy theories

    Mass shootings and conspiracy theories have a long history.

    While conspiracy theories are not limited to any topic, there is one type of event that seems particularly likely to spark them: mass shootings, typically defined as attacks in which a shooter kills at least four other people.

    When one person kills many others in a single incident, particularly when it seems random, people naturally seek out answers for why the tragedy happened. After all, if a mass shooting is random, anyone can be a target.

    Pointing to some nefarious plan by a powerful group – such as the government – can be more comforting than the idea that the attack was the result of a disturbed or mentally ill individual who obtained a firearm legally.


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